So what was it like to actually work in Beijing as a PR flack? What are companies going through as they try to crack the China market ? What were some of the strange things you observed in this regard?
These are some of the issues I try to address in a new article over at Living in China. The theme is how many MNCs are “chasing the China Dream,” trying to tap the world’s biggest market, usually with limited success.
I don’t speculate or cut & paste from what other people say. It’s only what I actually saw and did in Beijing. I hope you can check it out.
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